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OCTOBER 12-15, 2026, Huntington Place, Detroit, MI

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Your Gateway to New, High-Growth Markets.

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Virtual and Augmented Reality

Virtual reality (VR) refers to a simulated experience that can be similar to or completely different from the real world. It typically involves wearing a headset that immerses the user in a computer-generated environment. Augmented reality (AR), on the other hand, overlays digital content onto the real world, enhancing the user’s perception and interaction with their physical surroundings through devices like smartphones or smart glasses. In business, VR/AR can be an asset in employee training, visualizing products before they are made physically, and unlocking new perspectives when paired with a digital twin.

How Augmented Reality Could Help Engineers Better Insulate Older Homes

Behind the historic charm of many New England homes is an often-overlooked problem: their walls contain little to no insulation. That can make houses hotter in summer and chillier in winter. In some...

Industry 4.0: Augmented Reality & Virtual Reality

Industry 4.0: Augmented Reality & Virtual RealityDuring employee training, businesses are often challenged by the demand placed on resources. Often, this can...

Project Highlight: Extended Reality and AI-Assisted Paint Masking

The Organic Industrial Base (OIB) is critical to supporting our warfighters and ensuring our national security. However, the average age of an OIB facility is...

How AR and VR Changes the Future of Workforce Training

Realizing and maintaining the possibilities of Industry 4.0 will require ample human talent. The integration of augmented reality(AR) and virtual reality (VR) technologies into workforce training...

The Transformative Power of AR/VR Technologies for Industry

Imagine a world where training simulations feel as real as the job itself, designs come to life before your eyes, and customer experiences transcend the boundaries of physical reality. This is the...

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