The last few years have brought unprecedented challenges, opportunities, and evolution for companies of all sizes. The middle market is no exception. In fact, the pandemic served as an accelerator for a number of initiatives that were perhaps just wishes and dreams for mid-sized companies a handful of years ago, but are now very much the reality for these businesses today. By far, no other force is driving more significant change, and subsequent ramifications, than digital transformation.
Digital Transformation Is Different in the Middle
The National Center for the Middle Market (NCMM) actively monitors the state of technology implementation and digital change at mid-size companies — a focus that began in 2019 even before the pandemic hit. We define the middle market as companies with revenues between $10 million and $1 billion annually, a wide range, for sure, but representative of the middle-third of the U.S. private sector in terms of GDP and employment. While the scale of technology investment can vary greatly across middle-market companies of different sizes as well as industries, there are still common issues prevalent for mid-market leaders across the spectrum as they consider making a move toward an increasingly digital future.
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Haissam Badih PhD, is the Researcher and Professor at the Department of Math and Computer Science at the Lawrence Technological University, Southfield, Michigan, USA. He earned His B.S. degree in Computer Science from the University of Windsor at Ontario Canada, his M.S. Degree from Lawrence Technological University, and a Ph.D. in Computer Science and Informatics from Oakland University in 2020. He will begin his academic career at Lawrence Technological University in 2021. He has worked in various software companies in software engineering and architecture.He authored numerous journal and conference papers that were peer-reviewed. His current research and development interests and activities in Project DIAMOnD for Automation Alley in blockchain for building a 3D printer marketplace for the supply chain to support all kinds of business, including 4.0 Industry. This work on blockchain for autonomous systems design, sensor fusion, intelligent agents, automation, human/machine interaction, robotic programming, and interfacing/coding. His research dissertation, entitled "Advance and specialize our application of blockchain for webcam/microphone access control" and "Add Blockchain in A.I. for communication," has worked within research on the Blockchain and Decoy deception research project. He worked on blockchain and decoy deception using smart contracts. This project utilized a Blockchain application that enforces limited access to webcam and microphone devices. We utilize Blockchain's Smart Contract to form a contract between the user's computer and another party connected via a network.
