Growth Plans Don’t Fail on the Whiteboard—They Fail When Everyone Agrees
Ask five people on your leadership team where the company stands on growth strategy. You’ll get five different answers.
That’s not a communication problem. That’s an alignment problem, and it usually stays invisible until growth stalls and nobody can explain why.
I’ve walked into enough leadership rooms to know the pattern. Everyone nods along in the strategy meeting. Everyone leaves and executes their own version of what they think was agreed on. Three months later, the numbers don’t match what anyone expected, and the conversation turns into finger pointing instead of fixing the actual gap.
Here’s the piece most leadership teams skip. Alignment isn’t something you assume because everyone sat in the same room. It’s something you test, specifically, by asking each leader to name the year-over-year sales target for every major product line or market you serve. Not roughly. Specifically.
If the answers don’t match, you’ve found your real starting point.
On September 3rd at noon Eastern, I’m going live on LinkedIn to walk through why this gap forms, how to spot it in your own leadership team, and what to do about it before another quarter gets lost to activity that never turns into results.
20 minutes, direct, no fluff.
For more information contact Ron Crabtree
Ask five people on your leadership team where the company stands on growth strategy. You’ll get five different answers.
That’s not a communication problem. That’s an alignment problem, and it usually stays invisible until growth stalls and nobody can explain why.
I’ve walked into enough leadership rooms to know the pattern. Everyone nods along in the strategy meeting. Everyone leaves and executes their own version of what they think was agreed on. Three months later, the numbers don’t match what anyone expected, and the conversation turns into finger pointing instead of fixing the actual gap.
Here’s the piece most leadership teams skip. Alignment isn’t something you assume because everyone sat in the same room. It’s something you test, specifically, by asking each leader to name the year-over-year sales target for every major product line or market you serve. Not roughly. Specifically.
If the answers don’t match, you’ve found your real starting point.
On September 3rd at noon Eastern, I’m going live on LinkedIn to walk through why this gap forms, how to spot it in your own leadership team, and what to do about it before another quarter gets lost to activity that never turns into results.
20 minutes, direct, no fluff.