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July 29-30 in Grand Rapids, MI 

Automation Alley Trade Missions

Your Gateway to New, High-Growth Markets.

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Automation Alley’s Trade Mission to Mexico

November 8-13, 2026

Details

November 8-13, 2026

For more information or to APPLY, please contact Lisa Lasser, Automation Alley’s Manager of International Business Services, at lasserl@automationalley.com or 248-457-3283.

Participation Fee:

$2,500 – Automation Alley Members

$3,500 – Non-Members

Additional Traveler Fee: $500 per person

Pricing details in description.  

Space is limited to 10 companies
Registration deadline: September 15, 2026, or until full

 

About

Automation Alley invites small to medium companies in Michigan to join our trade mission to Mexico.

Mexico

Mexico is the United States’ largest trading partner, with bilateral trade exceeding $800 billion annually. Mexico
has thirteen free trade agreements with over 50 countries, including the USMCA, providing access to over 60%
of global GDP, making Mexico as a powerful hub for global production and exports.


With strengths in automotive, aerospace, electronics, and advanced manufacturing, Mexico offers:

  •  Proximity to U.S. markets
  •  Cost-competitive, skilled workforce
  •  Integrated North American supply chains
  •  Accelerating nearshoring trends from Asia

At the same time, supply chain gaps in Tier 2 and Tier 3 suppliers create opportunities for Michigan.


Top opportunities for Michigan exporters to Mexico include:

  •  Automotive & Mobility components
  •  Aerospace & defense
  •  Advanced manufacturing & Industry 4.0
  •  ICT, software & cybersecurity
  •  Energy, Electrification & Infrastructure
  •  Healthcare and medical Technologies

Apply Today and Benefits of Joining

  •  Customized, pre-vetted B2B meetings with qualified partners
  •  Market insights from in-country trade specialists
  •  Pre-mission business briefing
  •  On-the-ground support from Automation Alley & MEDC
  •  Networking opportunities with fellow Michigan companies

Participation Details


Participation is limited to 10 companies, and the registration deadline is
September 15, 2026:

  • Participation Fee:
    • $2,500 – Automation Alley Members
    • $3,500 – Non-Members
  • Additional Traveler Fee: $500 per person



Includes:

  •  Pre-mission business orientation
  •  B2B matchmaking meetings
  •  Welcome dinner
  •  Interpreter services (if needed)
  •  Transportation to meetings (capped at $280/day)


Participant Expenses (Not Included)

  •  Airfare
  •  Hotel (approx. 5 nights) -see FAQ’s for details
  •  Meals

For more information, please contact:

Lisa Lasser

Manager, International Business Services
LasserL@automationalley.com

For those interested, please complete and return trade mission profile form to above email address.

In partnership with:

Sponsored by:

Frequently Asked Questions

How many Michigan companies will participate?


Based on past trade missions, we expect 6-10 Michigan companies. The registration will remain
open until the mission is full or the September 15, 2026 deadline has passed.


What is the cost for my company to participate?


You must pay the trade mission participation fee of $2,500 for Members or $3500
for non-members ($500 for each additional traveler) to Automation Alley at the
time of registration. The participation fee includes the following: 

  • Identifying, contacting and pre-qualifying local distributors, sales, representatives and/or partners and organization of your meetings with interested prospects
  • Business Briefing on first morning of the trade mission to share opportunities and challenges of doing business in Mexico
  • Our Automation Alley team and MEDC team lead and in-country consultant will be on hand during the week to ensure everything runs to plan
  • Interpreter if needed

All travel expenses including airfare, hotels, meals, individual ground transportation to be paid directly by each participant. Additional estimated costs you will incur include (but are not limited to):

  • Roundtrip airfare
  • In country airfare
  • Hotels (5 nights)
  • Meals
  • Transportation to meetings for 4 days (covered up to $280/day; additional costs are the responsibility of the company).

How will I get to my meetings?

In most cases, you will be traveling independently to the locations of the local companies with which you are meeting. Because most appointments will be held at the companies’ locations, travel and other logistics may prevent each delegate from having a minimum of 3-4 meetings each day of the trade mission.

For travel between meetings, our consultants will recommend the most effective method of transportation. This will likely be a local car/driver.

Will I need an interpreter?

If needed, interpreters will be provided for meetings and are included with your registration fee.

How are airline and hotel reservations handled?

Airline tickets: You book (and pay for) your own airline ticket via local travel agent or online air travel website.

Hotels: Automation Alley will choose the hotel(s) and make reservations at a pre-negotiated rate for each delegate. However, delegates will be responsible for their own hotel charges throughout the mission. All delegates will stay at the same hotel to facilitate logistics as well as to encourage interaction and networking that is always a collateral benefit of traveling with a group. You will pay all hotel room charges directly to the hotel via a payment code provided by the hotel.

How can I verify that these are good markets for my company before registering?

Before registering, you can verify whether these markets are a good fit for your company by completing our Trade Mission Application form. This helps us better understand your products, services, and target customers.

Once your application is submitted, we will coordinate a virtual meeting with the MEDC Mexico Office, our in-country trade specialists. During this consultation, they will provide an initial assessment of your market fit and highlight potential opportunities.

They will also be responsible for organizing your pre-vetted, pre-arranged B2B meetings, ensuring that any connections made during the mission are relevant and aligned with your business goals.


Dennis Burck