Sustainability
Article

If Sustainability is Your Problem, Data is Your Solution

by
Zoé Bezpalko, Autodesk
November 6, 2024
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Photo by Conny Schneider on Unsplash

Photo by Conny Schneider on Unsplash

Summary

Manufacturers face rising sustainability demands, but with the right data, they can cut energy use and unlock valuable tax incentives.

When I talk to manufacturers about sustainability, many of them are frankly scared. 

The concern is understandable. By 2050, the demand for energy is expected to increase by 50 percent, with projected resource use doubling by that date. Companies that want to compete globally will need to comply with stringent carbon regulations such as those set by the Paris Agreement, the European Ecodesign Directive, and Digital Product Passport. 

In fact, this shift toward sustainability represents an enormous opportunity—especially for U.S. manufacturers, who can access to millions of dollars in tax rebates and credits if they take proactive steps to reduce their carbon footprints. And the very thing they need to complete much of this work is already at their fingertips: data. According to the University of Cambridge, up to 73 percent of energy consumption can be avoided with current techniques, technologies, and know-how. 

The real challenge is bringing all of this information together.  

Read this article in full in our Integr8 Playbook, “Sustainable Futures: Pioneering Innovation for a Circular Economy,” here

Zoé Bezpalko, Autodesk
Zoé Bezpalko, Autodesk

I strongly believe in the smart use of technologies and design as the key for solving global issues, and climate change. With an MBA in Design Strategy and a Master's degree in Environmental Engineering, I am building on my sustainability experiences to create innovative and creative solutions for a world that in not only profitable, but also sustainable, ethical and truly meaningful. Today I lead Autodesk Circular Economy Strategy to help customers design circular products and reduce the environmental footprint of their products and processes.‍

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